OBEY ICON FACE IN CLASSIC OR GOLD COLLABORATION WITH BEYOND THE STREETS

May 21, 2026

OBEY ICON FACE IN CLASSIC OR GOLD COLLABORATION WITH BEYOND THE STREETS

The Obey Icon Face evolved at the end of 1995 into early 1996 out of the desire to move further away from an association with Andre the Giant and toward a more universal “Big Brother” (as in George Orwell’s 1984) image. I had become fascinated by the power of the streamlined graphic approach of the Russian Constructivist posters and wanted an icon that would integrate into work of this style. In the beginning of my street art campaign, I had been generating and proliferating propaganda using pop culture associations, but I had become more interested in commenting on propaganda with art having a direct stylistic parallel. The Obey Icon Face suited this need perfectly and with the Obey red box logo, inspired by Barbara Kruger, incorporated, the style and message of the design were complementary. The concept behind Obey is to provoke people who typically complain about life’s circumstances but don’t question things more deeply, to have to confront their own obedience. Obey is a very sarcastic form of reverse psychology.
-Shepard

Red box with
Brown box

This exclusive release is an edition of 250 and is NOW AVAILABLE for purchase via BEYOND THE STREETS.

The Obey Icon Face has been the most versatile and consistent image of Shepard’s body of work for more than 30 years. We are happy to see it in a three-dimensional form. Two limited edition color ways are now available!

PRODUCT DETAILS:
Icon Face Classic & Icon Face Gold
Edition of 250 each
Vacuum cast resin
6″ wide x 2″ deep x 10″ tall
2.15 lbs
$250 each
Available for purchase HERE.